May 3, 2017 | Coshamie
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COSHAMIE’S ADVANCED SOCIAL MEDIA MARKETING CRASH COURSE FOR ART GALLERIES

EXPANDING OUR WORKSHOPS TO SUPPORT ART BRANDS IN DIGITAL MARKETING: We are pleased to announce that our next Advanced Social Media Marketing Crash Course will take place on 31st May, and will be focused on Art Galleries and Art Brands. Back in April we launched the first Advanced Social Media Marketing Crash Course for Interior Design Brands, as we saw a growing need from designers to better understand the ins and outs of a constantly developing new discipline: social media marketing, the surprisingly effective segment of digital marketing that deals with your brand’s online presence on platforms like Twitter, Instagram, Facebook, Pinterest, LinkedIn and so on. At first, social media marketing was quite superficial, interacting mostly with early adopters. Today, however, there are...

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COSHAMIE’S DESIGN PICK: ARKET BY H&M

THE SWEDISH FAST-FASHION GIANT LAUNCHES A NEW BRAND: H&M has recently announced that they will be launching a new retail brand, called ARKET, a “modern-day market that will offer essential products for men, women, children and home”. Arket will be selling its own products along with a selection of non-H&M brands, and its price range will be higher than that of the group’s standard H&M figures. [caption id="attachment_5491" align="aligncenter" width="520"] Image Courtesy: Arket/H&M[/caption] Ulrika Bernhardtz, Arket’s Creative Director, told Business of Fashion in an interview that “it’s relevant to a modern customer to bring different brands together – under one roof, under one channel”. The brand’s ethos revolves around “timeless, crisp, quality and warmth”. Based on extensive market research, the creatives behind Arket identified a...

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