One of our favourite places in the whole wide world is the Victoria & Albert Museum. It’s the one museum that is dedicated to and follows the history of fascinating industries like fashion and interior design. They’ve both become such beautiful monsters throughout the centuries, from frantic sketches on paper to strips of fabric on bodies and hand-stitched tapestry on furniture in a constant search for excellence and beauty. They’re both ever-changing torrents of colours, shapes and cultural identities merged into products designed to inspire, to rattle and to conquer the hearts of the heartless.
You wouldn’t normally put them together though, right? A dress is a dress, a sofa’s a sofa. Sure many clothes retail units are designed by architects and storeowners together, (for example Nojo kicks working with neumannsmith.com) but these two industries have a lot more in common than you might think. Their foundations are the artists and designers, the brilliant and creative minds that conceive items which ultimately end up on the production line. Their manufacture process is the painstakingly hard work of dedicated professionals who treat each bead and inch of string like the precious elements that they are.
Every little hand sewn detail on a petticoat, every carved curl of a coffee table, every patch of leather and every sheet of glass, it’s all the result of someone’s fabulous idea. And people pay ridiculous amounts of money for the unique, for the breath-taking, for the amazing things that come out of the minds of a handful of artists. The process itself is a wonderful fairy tale, told over and over again in billions of different formats.
So ultimately yes, fashion and interior design are closer to each other than you’d think, and the dynamic between them is stunning. Thus crossovers are to be expected. After all, interior designers often look at fashion trends for their inspiration – lines, colour palettes, influences and motifs, the runway is theirs to browse! And more often than not, you will see fashion designers trying their hand at interior design and creating phenomenal collections. The flow between them is undeniable – fashion designers will cite architecture and interior design as inspiration points for a certain collection, while interior designers with adopt dressmaking techniques into unique feats of upholstery and wall covering with some looking to something similar to this Rug design guide, how to choose a contemporary rug.
In fact, it’s working better than anyone would’ve expected. Armani are bringing their own style to the table with elements coveted by many in the high-end residential sector.
And who hasn’t been unable to stop themselves from purchasing something from Versace’s home section? Anyone guilty there? Yes. That’s what we thought too.
It doesn’t stop here. More and more grand fashion designers are making bold moves into the world of interiors – bold and stylish moves. Hotels are proud to wear their names – Hotel Maison Moschino and Missoni Hotel are just two examples.
Five years ago, Sonia Rykiel had joined forces with acclaimed interiors’ brand Lelievre Paris for a superb collection of fabrics. She hasn’t stopped since, by the way. And more recently, Jean Paul Gaultier has joined the impressive ensemble of Lelievre, with his first fabric collection: cushions, throws, rugs and curtains that we’re just dying to get our hands on. Many are probably thinking – so how did he get from this:
… To this?
In his own words, Jean Paul Gaultier is a “dressmaker”. He creates clothes. So when asked to do an interior design collection for Roche Bobois, for example, he simply did what he does best: he “dressed” the furniture up!
We are fairly certain that this passionate affair between fashion and interior design won’t die out anytime soon. In fact, more and more fashion moguls are looking to interiors as their new runway. The best part is that all this phenomenon does is further amplify the enchanting factor of high-end interior design. On one hand it certainly poses a challenge for the already established interior designers, but on the other hand, this increasing diversity in the world of interiors is just something that we can’t get enough of. And it turns out that 2016 has some spicy twists coming our way, too. If you love interior design and live in Canada, take a look at Benjamin Moore paint in Mississauga to see how you could create your own design themes.
What are your favourite fashion / interior design brands?
Read more on What makes a great interior designer even greater.